Manual Wholesale Complexity:
Minimum Order Quantities and stock limits were enforced manually, creating room for errors at every order and making it impossible to scale the buyer network reliably.
Tamanna Bhanu Embroideries
Tamanna Bhanu Embroideries Pvt. Ltd.
Client
Tamanna Bhanu Embroideries Pvt. Ltd.
Industry
Textile Wholesale & B2B Commerce
Market Context
Wholesale textile businesses operating through distributor networks, field sales representatives, and repeat bulk buyers with strict MOQ and pricing structures.
Our Contributions
Mobile App Development (iOS & Android) B2B Ordering & MOQ Automation Engine Rewards & Buyer Incentive System Backend Development & API Integration Remote Feature Control & App Compliance System
How Kombee Digitised Wholesale Ordering for Tamanna Bhanu Embroideries
Kombee was engaged by Tamanna Bhanu Embroideries Pvt. Ltd. to build a mobile-first B2B ordering platform for their wholesale dress materials business. TBE's model depends on registered wholesale buyers and field salesmen, a network that was operating entirely through manual processes with no digital infrastructure to enforce ordering rules, support field representatives, or reward high-value buyers. Kombee designed and delivered a cross-platform mobile application for iOS and Android that replaced that manual operation entirely.
The Challenges
Digitising a wholesale operation built on informal processes and strict business privacy came with specific, well-defined hurdles:
The brand faced several challenges:
No Infrastructure for Field Sales:
Salesmen had no dedicated tool to place orders on behalf of specific customers while in the field, making representative-led sales slow and prone to miscommunication.
iOS Compliance Versus Business Privacy
Apple's App Store mandates public catalog browsing for e-commerce apps, but TBE's business model requires designs to be visible only to registered wholesale buyers, a direct conflict requiring a technical resolution.
Account Security and App Integrity
The platform needed to prevent unauthorised account sharing across devices and ensure all users were always on the latest version of the app.
The Solution
Building a Secure, Scalable, and Multilingual Loyalty Platform for Mechanics Across India
A scalable digital platform built to simplify mechanic engagement through multilingual access, real-time coupon validation, secure payouts, and a cloud-native architecture designed for performance, transparency, and fraud prevention.
01
Secure OTP Authentication & Device Binding
Passwordless & Secure Access
OTP-based registration via SMS replaced password-based login, giving every buyer a simple and verified way to access the platform, while JWT session management secures all post-login API communication.
Device-Level Access Control
Device binding ties each account to a single authorised device, preventing account sharing across the buyer network.
02
Intelligent Cart & MOQ Automation
Automated Quantity & Stock Control
The cart automatically sets quantities to the Minimum Order Quantity on product selection, removing the need for manual enforcement, while real-time stock validation prevents buyers from ordering beyond available inventory.
Real-Time Cart Synchronisation
Cart state stays synchronised across the product list and detail screens, so quantity changes reflect everywhere instantly.
03
Salesman B2B Ordering Module
Efficient Multi-Customer Ordering
Field representatives can now place orders for any customer from the field, with the active customer clearly visible throughout the process, and a searchable customer dropdown reduces switching time during sales rounds.
Instant Order Confirmation
Buyers receive an automated WhatsApp order confirmation the moment a salesman places their order, removing follow-up calls entirely.
04
Catalog Discovery & Voice Search
Structured Product Navigation
A structured catalog hierarchy of Categories, Subcategories, and Products gives buyers a clear, consistent path, while voice search with a live listening animation helps them find products faster without typing.
Optimised Performance & Loading
Paginated product and order history lists keep load times fast regardless of catalog size or buyer connection speed.
05
Achievement & Milestone Rewards
Progress-Based Reward System
A tiered reward system tracks each buyer's total order value and displays progress through Locked, Eligible, and Completed milestone cards.
Visible Incentives & Real-Time Updates
Milestones are visible from the home screen, giving high-volume buyers a clear incentive to reach the next tier, with admin controls updating reward status in real time without app updates.
06
Remote Feature & Compliance Control
Dynamic Feature Management
The client can turn features on or off and adjust app behaviour across all live devices without submitting a new app release, supported by a Force Update mechanism to prevent outdated usage.
Automated Compliance Handling
The iOS review conflict between public catalog access and wholesale privacy is resolved automatically, without any manual intervention after the initial setup.
07
Automated Order Communications
System-Driven Notifications
Buyers receive OTP registration codes and order confirmations without any manual action from TBE's team.
Dynamic Content Updates
Home screen banners stay current automatically, pulling from Firestore and falling back to the API only when needed.
Core Screen
Essential screens powering the partner experience.
The results
A measurable transformation in user engagement, operational efficiency, and program scale.
Manual MOQ and stock enforcement were replaced entirely, with the cart now applying wholesale rules automatically at the point of order and eliminating ordering errors. Field sales operations streamlined through the Salesman Module, giving representatives a dedicated flow to place and confirm orders for any customer from the field. iOS App Store compliance was achieved without compromising TBE's proprietary design privacy, a conflict that had no precedent solution in their previous setup. Admins gained real-time control over buyer rewards and feature visibility across the entire app, without deploying a new release. Account security strengthened through device binding, preventing unauthorised sharing across the wholesale buyer network. Buyer loyalty incentivised through a milestone reward system that tracks total order value and surfaces progress directly on the home screen.
1M+
Downloads
60,000+
Active Daily Users
150,000+
coupon scans
$150 M+
Coupon Redemptions
99.5%
API uptime
All-India Access
Mechanics across India
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Client Testimonial
What Tamanna Bhanu Embroideries Had to Say About Us
What Tamanna Bhanu Embroideries Had to Say About Us
Managing wholesale orders manually was creating problems we could not solve on our own. Kombee understood our business model from the start, including the complexity around our design privacy and the way our salesmen operate in the field. The platform they built handles all of that without us having to intervene at every step. The ordering process is now faster and more accurate for our buyers, our salesmen have everything they need on one screen, and we can make changes to the app without waiting on a new release. It has made a measurable difference to how we run day-to-day operations.
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